Hoy arranca una nueva edición del Hot Sale, una de las ferias virtuales más importantes de la Argentina, con importantes descuentos (de hasta 70%) en productos y servicios, en más de 180 marcas que ofertarán online hasta el domingo 17 (inclusive), con motivo de la celebración del Día Mundial de Internet en varios países de América Latina.
Se trata de la segunda edición del evento, impulsado por la Cámara Argentina de Comercio Electrónico (CACE) por el cual durante tres días los vendedores en líneas de todos los tamaños proponen a los consumidores reducciones de precios de hasta 60%.
Las ofertas están divididas en las categorías Electro y tecno, Indumentaria y calzado, Bebes – Juegos y juguetes, Viajes, Muebles – Deco y Hogar, Deportes y Fitness, Librería y educación, Cosmética y Belleza y Automotriz. Además, en esta nueva edición, se incorporarán las categorías de Entretenimiento, Alimentos y Bebidas, y Varios y una categoría especial de productos destacados: Calzado, paquetes turísticos, muebles, TV y celulares.
Cada empresa se preparó con inversiones en capacidad para que sus sitios web puedan responder a la altísima demanda que empezó a registrarse desde el primer minuto de hoy y hasta el domingo. La logística también ocupa las prioridades en la preocupación de las compañías que presentan propuestas con descuentos dado que la buena experiencia asegura que el comprador novato vuelve a consumir en línea.
En la Argentina se estima que más de 7 millones de personas realizan compras por intenret frecuentemente, y la expectativa es que en los días de descuentos “muchos consumidores se animan a hacer la primera compra en línea”, señaló a la agencia de noticias Telam el titular de la Camara Argentina de Comercio Electrónico, Gustavo Sambucetti.
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